How to Apply Cream Eyeshadow: The Ultimate Guide

(Last Updated On: July 3, 2018)

What Is Cream Eyeshadow?

It is exactly what its name suggests: eyeshadow that has a buttery consistency. The velvety texture is a result of the plentiful presence of binding agents that are not present in powder eyeshadow. You can get ones with different consistency, thickness, forms, and finishes. It can have a matter, shimmery, or cream-to-powder finish, depending on what you like best. Its packaging ranges from tubes, pots, pallets, and sticks.

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The consistency also allows for a glimmering glow to appear once it is applied. You can choose from a soft and delicate look or something more glamorous and intense simply by playing around with application techniques.

While it typically creases after being worn for a while, there are certain measures that can be taken to reduce the chances of this happening. You shouldn’t let this downside stop you from locking a look with a cream eyeshadow.

Why The Need For This Guide?

If you ask professional make-up artists on whether powder or buttery eyeshadow is easier to use, they’d say the latter. But since make-up artists are on a different level of expertise when it comes to applying eye make up, the same is not exactly true for beginners. As a matter of fact, using powder ones is generally easier to master.

However, it simply takes some practice and getting used to, and soon you will be able to enjoy the benefits of using it like longer lasting eyeshadow and a satin or velvety finish. One of the other perks of using this over powder ones is that the finished look looks more natural.

And that’s why this guide is necessary, to learn how to use velvety eyeshadow straight from the pros. If professionals think that it is better to use than powder ones, then that’s probably reason enough to start learning the methods, right?

Steps For Applying

1. Clean and moisturize your lids

In order to ensure that your eye make upstays on longer, your lids must be oil and dirt free. You can also opt to use a moisturizer or foundation if you usually do so with powder eye make up. Just make sure that your moisturizer is not oil-based so it won’t mess up your make up.

2. Choose a shade

Because it can take some getting used to for the first few times, it’s best to choose more neutral or nude shades for easy blending in case you mess up. Also, save the waterproof kind for when you’re more experienced in the application.

3. Prime

While not really necessary, priming your lids before using will make it budge-proof and last longer. It’s also helpful in keeping your make up from creasing if you have oily lids. Good thing is, you can just use a thin layer of primer and you’re good to go.

4. Apply

Using a synthetic brush will help you reach a more even finish, but putting it on with your fingers can make the application even and smooth due to the heat emitted by your fingertips. Although using your finger to put it on can make it crease due to the presence of natural oils in your finger. If you’re more comfortable with using your finger for eyeshadow application, the general consensus is to use clean fingers. If applied by fingers, it will appear sheer and subtle if applied right, while using a brush will give you a more concentrated look

Important: only apply in thin and smooth layers. In case you accidentally put it on too thick, you can remedy it by mixing a few drops of beauty oil (like argan oil) on your fingertips or synthetic brush.

Start from the lash line and rub the eyeshadow up until the crease. You can also achieve a saturated look by pressing a generous amount on the center of your lid (right above the area where your pupil is) while your eye is closed. It’s best to work clearly as it can dry on your finger or brush and you won’t be able to blend it anymore.

Let it dry before opening your eyes. If you want to add more layers, ensure that the previous layer has dried before adding another.

5. Blend

Arguably the most important step in this process, blending with the use of a blending brush should help you achieve a look that makes it appear like you have a haze of color on your lids. Blending would get rid of the harsh lines that make eyeshadow look less natural

6. Set with powder eyeshadow

Like with priming, this is mostly an optional step. Setting your cream eye make up with a powder one will help it stay on longer despite oily lids. You can use a similar shade to set it, but this can come at the price of the satiny finish.

More Tips

  • For a smoky eye look: Layer different shades, starting from darker shades on your lash lines then fading up with lighter shades. Make sure to blend them properly to avoid getting lumpy eyeshadow.
  • Combine with powder shadow: Not only does this allow you for more dynamic and varied looks due to the more varied options of powder shadow, it also gives your look more depth and dimension.
  • It can be used as eyeliner: Yes, you get two makeup needs for the price of one. Simply smudge it along your lash line instead of filling in your lid with it.
  • For brighter and bigger eyes: Use a brighter shade on your lid center, or use metallic hues like gold or silver hues for highlighting.
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